RUNNING A FAMILY OWNED NEWSPAPER
Craig Olsen of Neola, IA
spoke to Club members about the business of running a family owned
newspaper-the Gazette. With a
circulation of about 2000 the Gazette is the largest weekly newspaper in
western Iowa,
Olsen explained. Additionally, copies
are mailed to subscribers in 36 states, 6 countries, and to several servicemen
around the world. Olsen noted he spent
considerable amount of time following the sports activities of four area high
schools. Olsen said that he tries to
follow about fifty students from these high schools currently playing in
college sports. He stated that this is
really the fun part of the reporting and publishing work. The part that is more tedious is getting the
papers in the right sequence for mail route delivery and keeping up with
address changes. Olsen noted that there
is more good news to publish, but there is not enough advertising to pay for
it.